Creative Thinking in Two Minutes by Mel Rosenberg - מל רוזנברג - Illustrated by Cover by Rotem Omri - Ourboox.com
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Creative Thinking in Two Minutes

by

Artwork: Cover by Rotem Omri

After fruitful careers as a scientist and inventor I've gone back to what I love most - writing children's books Read More
  • Joined Oct 2013
  • Published Books 1550

Creativity is thinking between boxes (or frames of reference), in an unanticipated way. 

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Or creating two boxes from one.

 
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Creativity thrives on combos.

Creativity debunks dichotomies. 

 

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Thinking between disciplines is critical.

 
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Creative people are often silly, observant, curious, doubtful, unorthodox, bold. 

 

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Creative people make mistakes, have a good laugh, then use them. 

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Creativity is a two-step process:

question/answer    

hypothesis/experiment  

idea/test                

problem/solution

brief/design.

 

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The first step is childish. It is usually the most creative stage. 

“Anyone who is technically proficient can solve a problem that is already formulated; but it takes true originality to formulate a problem in the first place.”

-(Einstein and Infeld, 1938)

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Financial success is rare and unpredictable.

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Work hard and enjoy the journey.

 

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Here is the full version of this talk.

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